Organizations have been struggling with procuring the right talent for some years, and with the skill gap widening rather than shrinking, it will only be wise to look for new approaches. 74% of the employers end up hiring Sub-Optimal Talent each recruiting cycle which then leads to unnecessary investment and finally added cost of replacing non-performing employees, 21% of their annual CTC.
There are two major challenges which the recruitment industry faces. Firstly, in a time of growing talent scarcity, the focus must be shifted on creating an agile workforce that can fulfill the ambition of executive leaders. Secondly, unconscious bias, which exists across the recruitment process. So how can companies that seek to promote greater workforce diversity overcome these institutional barriers?
Beatest, an AI enabled campus hiring platform, is the solution for both the above listed challenges.
Sayantan Chatterjee, Co-founder of Beatest who is addressing these challenges with his HR Tech solution says, “Technology is transforming every aspect of the world of work, and nowhere is this more evident than in talent acquisition. In just a few short years, the way employers source, screen and hire talent has been irrevocably altered for the better. Recruiters have seen their roles evolve from transactional to strategic. Making talent acquisition process intuitive is the need of the hour, to source the right talent and then screen high potential candidates on the basis of not just their technical aptitude but behavioral and leadership potential too. Beatest is a living example of how cognitive and neurological algorithms are deployed to identify skills that are best suited for certain roles and also reduce bias in the selection process.”
He adds that “AI is powerful to address the challenges related to affordability, access, shortages and skill gaps in education. Empanelment of AI-enabled assessing and training platforms in colleges can aid students to assess their skills, find the right company matches and prepare for interviews. An Integrated Employability Development Program is a requisite across colleges to understand the employability quotient of students and have them start their pre-placement training even before their final years.”
Beatest’s MAGNA offers Agile Growth Method for Job Seekers
- Developmental Mock Assessments to develop their basic aptitude and subject skills
- Company Specific Mock Assessments tailor Made to the patterns of different corporates
- Detailed Analysis of their strengths and weaknesses
- Personalized metrics for each assessment to analyze their growth
Beatest’s REX is Skill-Based Recommendation for Employers
- Live situational and behavioral assessments for Non-Technical Hiring
- Live Coding Platform and Hackathons for technical hiring
- Evaluate abstract skillsets of candidates which are independent of marks/percentile received in the exam
- Analyze the candidate’s growth in the upcoming months of joining
Let us see how Growth Potential in Beatest works.
Yatish and Vidhi in the below example scored the same marks however, Vidhi is identified as the high growth employee for this particular organization.
Beatest analyzes multiple data points from a user to fully map the complex relationship between people, roles, companies, and their dynamic markets, empowering companies to see a rich picture of passive candidates and the insights needed to retain key talent.
Beatest is up to a lot of exciting things and working with some renowned names in the industry. Nishith Rastogi, Founder of Locus who is one among the many happy clients of Beatest says, “With a surge in our hiring requirements, Beatest helped us screen and identify the candidates with the best potential. The balance to identify the perfect candidate along with their customizations helped us to fulfill our requirements within a month.”
Arijit Das, Head HR at Indusnet Technology talks about Beatest from a different angle, “Quality hiring is a challenge in today's time and with Beatest helping us to segregate candidates based on current skills, it has allowed us to hire candidates who stick with us longer.”
The recruitment market grows at 15% CAGR with India expected to be the 6th biggest market by 2025 and Beatest is definitely the disruptor in this game. With more than 35000 assessments conducted and over 25,000 users on the platform, Beatest serves corporates and colleges in Bangalore, Kolkata, and Delhi across their Talent Acquisition, L&D and hiring needs.
Beatest kickstarted in 2018 as a Nasscom 10k startups incubated startup and in the span of a year has gained accolades and recognition from Infocom as ‘Original Startup Idea’ and Nasscom as one of the ‘top 30 startups in Thrive 30 list’ amongst many more.
Three pillars building Beatest today for the future are Sayantan Chatterjee, Gaurav Wadhwani and Gitika Bhatia.
Sayantan, an alumnus of Jadavpur University who has worked as Ethical Hacker with Oracle. A 99%ile in CAT who opted out of IIM-Kozhikode to follow his passion and launch Beatest.
Gaurav, an IIT Roorkee graduate who has developed and patented several applications during his work at Samsung.
Gitika, MBA from Amity Business School is a diversified Marketing enthusiast with experience in multiple startups and companies in India and abroad with P&G, Trident Group, Mentor Graphics, etc.