Why Custom Display Boxes Are a Trendy Packaging Solution?
3 months ago
4 min read

Why Custom Display Boxes Are a Trendy Packaging Solution?

Showcasing the products is an art that significantly impacts your point of sale (POS). Custom display boxes come in handy when it comes to boosting the perception and public value of your products. 

These custom boxes are becoming the center of attention for many industries as they can do wonders for your sales and take your brand to a new height of success. 

Some brands are still hesitant to employ such a versatile packaging solution because they are unaware of its rich-featured nature. 

This blog will highlight the interesting features of display boxes that make them a handy packaging choice for many businesses. 

Let’s get started!

What Are Custom Display Boxes?

Similar to folding carton boxes, display boxes—also known as custom counter display boxes—are pre-glued and flattened. These boxes are highly customizable and allow you to showcase your products elegantly on retail shelves. Additionally, it gives your customers a sneak peek of your products. 

Types of Custom Display Boxes

Display boxes come in various shapes to catch your target audience's attention and urge them to buy your products. 

Let’s discuss this in detail!

  • Counter Display Boxes: Countertop displays, as the name implies, are placed close to the counter or cashier. It helps a buyer to make an instant purchase decision because this is frequently positioned adjacent to or on the counter. In addition, small things like chocolates, candies, and other sweets fit perfectly in this display box.

  • Floor Display Boxes: Floor displays are another versatile type of custom display boxes. As the name implies, this is a floor-mounted display box larger than tabletop displays and freestanding. These may be exhibited in grocery shops, big-box retailers, or even small boutiques.

  • Double-deck Display Boxes: Here are the most well-liked and stylish display boxes, sometimes called double-deck boxes. These boxes contain two decks or portions in which different products are encased for display purposes. 

Reasons To Use Custom Display Boxes

There are tons of beneficial aspects of this custom packaging; here are a few that make them a trendy packaging solution!

  1. A Source To Provide Product Information

Custom cardboard display boxes have enough space to imprint product-relevant information or branding essentials (logo or brand name). You can use all the sides and headers to deliver valuable information to customers. 

  1. Provide a Professional Look

Plain and simple packaging will get you nowhere. Instead, ensure your customers perceive your products as high-end simply by looking at the packaging. Display boxes are here to serve this purpose elegantly by providing a professional look to your products that catch the customer’s hearts at a glance. 

  1. Stimulate Attraction To Capture Impulses

The fundamental tenet is that customers are drawn to the products at first glance, which is visually appealing. Therefore, custom display boxes cardboard act as a magnet for customer retention. No matter how often your customers visit your store, they will still pick your products from retail shelves due to this appealing packaging.

  1. A Reusable Packaging Option

One of the prominent features of display packaging is that it can be recyclable. Therefore, it will leave a positive impression of your brand on customers that you are working on an eco-friendly approach to minimize carbon footprint from our planet. 

  1. Improve Product Visibility

With growing competition and your customers coming across so many different products every day. You need to ensure that your products are visible and prominent to the eyes of the customers. Again, custom display boxes come to the rescue to enhance your product visibility. 

  1. Help Your Brand To Stand Out

Brands must set apart their products to become competitive market leaders. Custom display boxes help you present your products on retail shelves. While it might be challenging to develop branding materials that continue to stick in customers' minds days afterward, you can establish a unique brand identity with display packaging.

  1. Display Boxes Offer Versatility

This custom packaging is unique as compared to regular packaging and offers versatility. It provides you with a better opportunity to showcase your products creatively. You can create these boxes in any size and shape to make your product presentation interesting and inspiring.

The box usually comes in a dispenser shape, but you can modify it to a rectangular or triangular shape per your preference. Apart from that, you can add colorful graphics to display your branding and capture customers' attention prominently. 

  1. They Are a Brand Storyteller

New and updated products are continually flooding the market. So, it becomes difficult to boost a brand steadily and gradually for sustainable growth, and the competition heats up. 

For instance, if you have a cosmetic store, your custom lip balm display boxes tell a story about the product. It highlights the value your product can add to a woman's personality.

You can use the box's design as a means of telling your brand story. You can create a fantasy in your customer’s minds about your brand with this fascinating packaging.

  1. Display Boxes Are Cost-savvy

When presenting your product, custom display boxes are an economical packaging solution. Rather than buying numerous little boxes, you will only need one box to exhibit smaller products all at once. In addition, you can save a good amount by placing your order in bulk.

Final Thoughts!

One of the popular custom boxes you can get for your business are display boxes. The style and elegance of these boxes make your products more dazzling. In addition, a display box has a charm that makes your product a hot item on retail shelves. You can contact Half Price Packaging now if you need clarification about what design aspects should go with your display boxes. 

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