The baguette may be a simple, long French bread loaf, but over the last two decades it has become an iconic fashion accessory. It all started in 2000 when “Sex and the City” aired an episode featuring Sarah Jessica Parker’s character, Carrie Bradshaw, getting robbed while carrying a chic bejeweled Louis Vuitton baguette. Viewers were captivated by the scene and the baguette’s newfound fame was solidified when Carrie famously exclaimed “It’s a baguette!” to the robber.

The Power of Pop Culture

In today’s world, pop culture has an immense influence on what people wear and what they buy. It can take little more than a passing reference or cameo from a celebrity for something to become popular. Such was the case with the baguette—it quickly gained traction after its appearance in “Sex and the City” as bags of similar styles began popping up everywhere. The baguette made its way onto runways, red carpets, and into everyday wardrobes as people clamored for their very own symbol of fashion-forwardness.

A Timeless Fashion Accessory

Although it first became popular in 2000, the appeal of the baguette remains strong today. This is likely due to its versatility; not only does it come in countless colors and styles but it also works just as well with casual looks as it does with more formal attire. And while many consider it a classic staple piece of any wardrobe, others view it as an opportunity to express themselves through fashion—makeup artist Pat McGrath even created her own version dubbed ‘Pat McGrath Labs Baguettes’ which sold out almost immediately upon release!

The baguette is truly an iconic symbol that has endured for 20 years—ever since Sarah Jessica Parker uttered those now famous words “It's a baguette!” While celebrities may have helped make this tiny handbag famous overnight, its timeless style is what makes it so legendary today.