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Rapid Urbanization Is Fueling the Rise of the Kayak Sector
7 months ago
4 min read

Rapid Urbanization Is Fueling the Rise of the Kayak Sector

The kayak market refers to the industry that produces, sells, and distributes kayaks, which are small, narrow boats propelled by a double-bladed paddle. Kayaks are used for various activities, including recreational paddling, fishing, touring, whitewater rafting, and sea kayaking. The kayak market includes manufacturers, retailers, and distributors of kayaks, as well as accessories such as paddles, life jackets, and spray skirts.

The kayak market has grown steadily in recent years, driven by increasing interest in outdoor recreation and adventure sports. Additionally, technological advancements have led to the development of lighter, more durable, and more maneuverable kayaks, making them more accessible to a wider range of consumers. The market is also characterized by a diverse range of products, from entry-level recreational kayaks to high-end touring and whitewater models.

Some of the major players in the kayak market include Johnson Outdoors, Old Town Canoe Company, Pelican International, and Hobie Cat Company. These companies offer a range of kayak models designed for different activities, skill levels, and budgets. Additionally, there are many smaller, independent kayak manufacturers and retailers operating in local markets.

Overall, the kayak market is expected to continue growing in the coming years, driven by increasing demand for outdoor recreation and adventure sports, as well as technological advancements in kayak design and production.

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Key findings of the Kayak market study:

  • The report provides a present market outlook on Kayak. Additionally, the Kayak market share is anticipated to grow with a CAGR of 3.5% in the forecast period.

  • Regional breakdown of the Kayak market based on predefined taxonomy.

  • Innovative manufacturing processes implemented by Kayak vendors in detail.

  • Region-wise and country-wise fragmentation of the Kayak market to grasp the revenue, and growth outlook in these areas.

  • Changing preferences among consumers across various regions and countries.

  • Factors (Positive and Negative) impacting the growth of the global Kayak market.

  • Kayak price, market share, and Trends forecast for assessment period 2023-2033

Key Segments Covered In The Kayak Market Report

·         Kayak Market By Product Type

  • Recreational

    • Touring

    • Racing

·         Kayak Market By Sales Channel

  • Sports Variety Stores

    • Third Party Online Channel

    • Direct-To-Customer Online Channel

    • Modern Trade Channels

·         Kayak Market By Buyer Type

  • Individual

    • Institutional

    • Promotional

·         Kayak Market By Region

  • North America

    • Latin America

    • Europe

    • Japan

    • APEJ

    • Middle East & Africa (MEA)

What makes this Research different from others?

  • COVID- Impact analysis- The report includes details of the impact of the pandemic on the Kayak market further including insights on the pre-COVID situation. Additionally, this report benefits in terms of post-COVID recovery prospects, changing consumer demands, and buying patterns valuable for Kayak companies.

  • Industrial trend analysis- The research covers recent trends in the field of Kayak which are augmented with the applicable technologies and shifts in industrial processes. The scope for digital and industrial technologies is discussed in order to help client firms to understand the benefits and risks included in light of market trends.

  • Kayak Sustainability metrics- The rising concerns of environmentally friendly production and consumption are taken to next level in this research, as research is focused on emerging methods of ensuring sustainability. These insights include climate-friendly initiatives adopted by some players in the industry. Furthermore, details of manufacturers’ impact on carbon footprint are evaluated intend to make clients aware of their contribution to sustainable development goals.

Competitive Landscape

The Kayak industry is dominated by some prominent players including

  • Advanced Elements

  • AIRE

  • Aqua Xtreme

  • Clear Blue Hawaii

  • Klepper Faltbootwerft

  • MOOVING SARL

  • BIC Sport

  • Long Haul Kayaks

  • Nautiraid

  • ORU KAYAK

  • TRAK Kayaks

  • Folding Kayaks UK

  • KL Outdoor LLC

  • Johnson Outdoors Inc.

  • Feelfree US, LLC

  • Jackson Kayak, Inc.

  • Confluence Outdoor, LLC

The competition in the sector is driven by key parameters such as product price, targeted customer base, and strategic marketing. Major players in the market focused on the Kayak market innovation by investing more in research and development. Furthermore, the industry players are focusing on the extensive usage of online distribution channels for enhanced cost-effectiveness. The sustainability in the supply chain is a decisive factor for Kayak brands leading to an impact on the margin profits of firms.

Report Benefits & Key Questions Answered

  • Kayak Company & brand share analysis: Company and brand share analysis on Kayak reveals how much market share is captured by Tier 1, Tier 2, and Tier 3 players

  • Kayak Historical volume analysis: The industry analysis provides data & insights on historical volume sales of Kayak

  • Kayak Category & segment level analysis: Fact.MR’s Kayak sales outlook offers category and segment level analysis on lucrative and nascent product types. Market players can use this information to identify sales potential and set sales targets at local, country, and regional level.

  • Kayak Consumption by demographics: The market intelligence study provides consumption by demographics analysis so market players can design their product and marketing strategies on the basis of high-value consumers

  • Post COVID consumer spending on Kayak: The report includes post COVID consumer spending analysis. This information will help business leads understand the shifts in purchasing power and behavior

  • Manufacturing trend analysis: Vital information on how market players are aligning their manufacturing strategies with respect to evolving consumer sentiments

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