Kombucha Tea Industry by Tea Type (Green Tea, Black Tea, Oolong Tea & Others), Flavour Type (Fruits, Regular/Original, Herbs and Spices, Flowers & Others), Packaging Type (Glass Bottles, Aluminium Cans, PET Bottles & Others), Key Players and Region – Industry Outlook to 2027.

Kombucha tea is a fermented drink that is prepared from sweetened green or black tea, sugar, bacteria and yeast. It contains antioxidants, which help in increasing metabolism, reducing headaches, rebuilding connective tissues, detoxifying the body and strengthening the immune system. As it is considered useful in the treatment of cancer, arthritis and other degenerative diseases, it is gaining popularity as one of the most preferred beverages around the world.

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Market Trends

Owing to the global outbreak of COVID-19, there is a significant rise in the demand for immunity-boosting foods and beverages, which, in turn, is propelling the kombucha tea market growth. Apart from this, the increasing demand for functional drinks, coupled with the easy availability of these products through online distribution channels, is further driving the growth of the market. Moreover, the introduction of innovative product flavors and variants, such as lemon, ginger, berries and coffee, offered by leading players in the industry, are expected to bolster the market growth in the upcoming years. The global kombucha tea market is expected to exhibit a CAGR of 18.3% during 2022-2027.

Key Market Segmentation:

IMARC Group provides an analysis of the key trends in each sub-segment of the global kombucha tea market report, along with forecasts at the global, regional and country level from 2022-2027. Our report has categorized the market based on type, tea type, flavour type, packaging type and distribution channel.

Breakup by Type:

Organic
Non-Organic

Breakup by Tea Type:

Green Tea
Black Tea
Oolong Tea
Others

Breakup by Flavour Type:

Fruits
Regular/Original
Herbs and Spices
Flowers
Others

Breakup by Packaging Type:

Glass Bottles
Aluminium Cans
PET Bottles
Others

Breakup by Distribution Channel:

Supermarkets and Hypermarkets
Convenience Stores
Health Stores
Online Retailers
Others

Breakup by Region:

North America
United States
Canada
Asia Pacific
China

Japan
India
South Korea
Australia

Indonesia
Others
Europe
Germany

France
United Kingdom
Italy
Spain

Russia
Others
Latin America
Brazil

Mexico
Others
Middle East and Africa

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Competitive Landscape:

The competitive landscape of the industry has also been examined with some of the key players being Brew Dr. Kombucha, Asheville Kombucha Mamas, LLC (Buchi Kombucha), RAUCH Fruchtsäfte GmbH & Co OG (Carpe Diem), Flower of Life Ltd (Equinox Kombucha), GT’s Living Foods LLC, Humm Kombucha LLC, KeVita, Inc., Pure Steeps LLC (Wonder Drink), Reed’s, Inc., and Remedy Kombucha Pty Ltd

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Kombucha Tea Market Size Size 2022, Tea Industry Analysis 2027