At 8.50% CAGR, Global Electrolyte and Vitamin Water Market Share & Size to Surpass US$ 11.91 Billion by 2027 | Industry Trends, Growth, Share, Opportunities, Statistics, Analysis & Forecast Report by IMARC

Global Electrolyte and Vitamin Water Market Overview (2022-2027) • Historical Market Size (2021): US$ 7.22 Billion • Forecast CAGR (2022-2027):8.50% • Forecast Market Size (2027): US$ 11.91 Billion

Covid-19 Impact:

We are regularly tracking the direct effect of COVID-19 on the market, along with the indirect influence of associated industries. These observations will be integrated into the report.

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vitamin water Market overview

Electrolyte and vitamin water represents water variants that are fortified with essential water-soluble vitamins and other vital nutrients, such as sodium, potassium, calcium, magnesium, etc. They are available in flavored, non-flavored, sweetened, and non-sweetened types.

Electrolyte and vitamin water products keep the body hydrated, regulate body temperature, and ensure the adequate functioning of the heart, muscles, and nervous system. They even regulate the hydration level by properly maintaining the internal pH level of the human body and aid in rebuilding damaged tissues and moving nutrients into the body cells.

As a result, electrolyte and vitamin water products are in extensive demand among consumers across the globe.

major market drivers in the Electrolyte and vitamin water Market

The increasing prevalence of obesity and other lifestyle ailments is primarily driving the electrolyte and vitamin water market. In addition to this, the shifting preferences toward nutrient-rich beverages and the escalating awareness among the masses about the benefits of maintaining proper body hydration levels are further catalyzing the global market.

Moreover, the growing participation of individuals in sports, adventure, and physical fitness activities is also positively influencing the market growth. Apart from this, the expanding organized distribution channels and the rising product availability on online shopping platforms that offer free doorstep delivery, secured payment options, exciting offers, etc., are acting as significant growth-inducing factors.

Furthermore, the inflating expenditure by leading market players on numerous marketing strategies, including celebrity endorsement and promotional activities on social media platforms, and the development of attractive packaging are anticipated to stimulate the electrolyte and vitamin water market over the forecasted period.

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Breakup by Fortification:

Vitamin Only
Electrolyte Only
Electrolyte & Vitamin

Breakup by Variants:

Flavored
Non-flavored

Breakup by Type:

Sweetened
Non-sweetened

Breakup by Packaging:

PET
Glass
Aluminum

Breakup by Distribution Channel:

Supermarkets
Convenient Stores
Online Stores
Specialty Stores
Others

Based on the Distribution Channel, the report finds that the Food sector dominates the market. There are many ongoing development projects undertaken by various nations, which require a continuous flow of electricity. Owing to this, there is a rising demand for power inverters in this sector.

Regional Insights:

Asia Pacific
North America
Europe
Middle East and Africa
Latin America

On the geographical front, Asia Pacific enjoys the leading position in the market. This can be attributed to the rising establishment of international companies in the region, on account of low manufacturing costs and cheap labor.

List of Major Key Players:

The major players in the market Danone S.A., Essentia Water LLC (Nestlé USA), Frucor Suntory (Suntory Holdings Limited), Karma Culture LLC, Keurig Dr Pepper Inc., PepsiCo Inc., Talking Rain Beverage Company, The Alkaline Water Company Inc., The Coca-Cola Company, Vitamin Well and VOSS of Norway AS.

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Electrolyte and Vitamin Water Market Size & Share 2022-2027