Chatgpt: The Classic Revolution

With the arrival of more and more imposing technologies every day, the ordinary citizen who gets up early, works, studies, drives or drives for hours, shops at local markets, among other normal things, finds himself, at the same time, increasingly assisted by the speed of this modern world, where it becomes almost impossible to keep up with the volume of novelties that spring up left and right every day.

One example of this is ChatGPT, which is about the evolution of the evolution of artificial intelligence. 

ChatGPT, in simple terms, is a search engine, like Google or Yahoo, but in a chat format. 

In it, the curious person who ventures to start a search ends up starting a conversation with a robot that has access to any kind of information that is on the internet. 

If a cook has certain ingredients in his kitchen and has to make a new and ravishing recipe for a food critic who comes to his restaurant, he can simply ask the robot "tell me a recipe with the following ingredients with some music branding:", and the ChatGPT will explain the recipe in detail step by step. 

If someone is desperate to increase their Serasa score in order to get a loan, ChatGPT will offer a solution.

If a lawyer working in a large law firm is having trouble finding favorable decisions for his case, ChatGPT will help him find them. 

At a first glance, it may seem that the usefulness of ChatGPT was already served by other tools, such as the aforementioned Google, Yahoo and even Bing which has been doing this same service for years. But the big question at hand is, what does ChatGPT offer that is different?

Informality. This is the key point that is pointing the way of technologies. ChatGpt, in addition to the text and dialogue mechanism that has become popular in other similar tools, also has the integrated intelligence to perform searches like the aforementioned devices, in an accessible way that does not require much from the user, letting go of complex technical terms to be able to perform an efficient search.

The natural evolution

Adaptation, this is the key word for everything, absolutely every kind of species, company, product, or whatever, that wants to prosper and survive always has to adapt. 

Human beings adapted to survive, we jumped from trees to caves, from caves to small groups, villages, cities and then to the world we live in today. 

An example closer to the issue that this text is about is the case of Netflix, which started as a DVD rental company and only launched itself in 2011 in digital media, still going through a period of adaptation before reaching the service that exists today. 

The important thing about adaptation is, extracting from the past the way to the future. 

Ibogaine treatment, whose consumption has been recorded since prehistoric times in the central region of Africa in rituals, is nowadays a proven effective treatment for chemical dependencies, as attested by a study promoted by UNIFESP, which included clinical trials between the years 2005 and 2013. Such experiments were promoted by four professionals from different areas, namely physician Bruno Rasmussen Chaves, neuroscientist Eduardo Schenberg, psychologist Maria Angélica Comis, and psychiatrist Dartiu Xavier, reaching the data of 72% effectiveness in the treatment to stop the addiction to hard drugs such as cocaine and crack. 

As distant as the three examples above may seem, the factor is the same: learning from the past, thinking about the future, respecting the process. And it is this fact that both ChatGPT and other smaller and larger scale technologies use to thrive.

The new ways of communicating

The reality is that human beings like novelty, and tire quickly of novelty. Today a key factor is that the ChatGPT has reached, according to data from Yahoo!finanças, 1 million hits in 5 days after its launch. This number does not seem impressive considering how many people are connected all the time in the world, but when we stop to analyze, the average time for this number of accesses in new services is 2.5 months on average, reaching up to 10 months, as was the case with facebook.

Ironically, facebook is the big responsible for all this. The creation of "The Facebook", the original name of the company that is now called "Meta" and owns applications and websites such as instagram and whatsapp, was fundamental to the lives of the vast majority of people in the first decades of the 21st century.

The idea of the site, as the co-founder himself, Chris Hughes, says in an interview, is to "get to know the lives of people who are already important to you, not someone who lives 8,000 miles away. So then immersion was inevitable, that place of comfort that people found in their groups of friends and family was transferred to the digital world. 

Time passed, new ways of relating emerged from this small spark of digital bubble that "the facebook" ignited, and new businesses, loves and technologies emerged from there.

With an average of 1.96 billion daily users on the company's services, such as instagram or whatsapp, there is no way not to understand this reality as a virtual environment with a life of its own.  And with all this space to explore, several market segments have jumped headlong into the social networks to enhance their businesses. 

The initial strategies were more direct, with a short and medium term result like buying Instagram likes to increase the engagement of the publications. Today, there is also a whole work regarding the brand's long-term planning, usually carried out by a Agência de marketing de conteúdo, which works on ways to add value to the product and sell it through social networks, a natural evolution of traditional marketing. 

The destination changes; the path does not

Whether in medicine, law, search engines, or marketing, the constant will always be the same, adaptation, technology is not only a reality today but also a necessity, but nothing indicates its eternal permanence, everything is changeable, all certainties are distant when faced with reality, which is why the key point has always been and will always be how much something or someone can withstand the blows of time, molding instead of breaking.