Cases in computer and model-assisted marketing

Cases in computer and model-assisted marketing

planning

By George S. Day

1975

ISBN 10: 0894260049
ISBN 13: NA
Publisher: Scientific Press
Author: George S. Day
Publish Date: 1975
Page count: 109
Title: Cases in computer and model-assisted marketing
Subtitle: planning
Edition notes: Includes bibliographical references. Title on spine: Planning: cases in computer & model assisted marketing. Originally published by Hewlett Packard Co., Cupertino, Calif., in series: Hewlett Packard university business series.
Subjects: Marketing, Data processing, Case studies., Marketing, Computer programs, Case studies.
Contributions: Day, George S.
Publish places: Palo Alto, CA
Series: NA
Format: NA
Dimensions: NA
Weight: NA
Pagination: vi, 109 p. :
Page count: 109