Here is the importance of having a fast website is as follows:-
Fast Loading:- Fast loading of the website means happy users. The main reason behind this is to provide you with a better browsing experience which leads to better satisfaction and improved user experience.
For Better Search Engine Rankings:- A good website speed is considered an important factor in reducing the bounce rate. Optimizing a website's speed not only improves the user experience but also helps search engines for higher rankings.
Reduced Bounce Rate:- A faster website plays an important role in lowering bounce rates as users are more likely to stay and explore the content on the website.
Increased Conversions:- Many studies show that faster websites have higher conversion rates, leading to generating leads, driving sales, or encouraging users to take specific actions performed on your website.