To make money on Instagram, you don’t need hundreds of thousands of followers. Whether you have a thousand or a million followers, this article will show you how to use Instagram to generate multiple streams of income. If you’ve ever thought to yourself, “maybe I can do that too,” you probably can.
The truth is that if you have a small but engaged following, you can start making money right away. You simply need to follow the process outlined in this step-by-step guide. In this article, I will explain how to make money on Instagram in 2022.
However, before I go any further, please consider the following questions:
- How many Instagram followers do you need to make money?
- How much money do influencers make?
- What are the best ways to begin making money on Instagram?
- How do you decide how much to charge as an influencer?
- How do you get started partnering with brands?
- How many Instagram followers do you need to start making money?
Well, It’s not as many as you might think.
Here are some rough estimates. According to a recent study, micro-influencers or accounts with 10,000 or fewer followers will earn around $88 per post, while mid-tier influencers or accounts will earn around $120 per post. Influencers with 10,000 to 100,000 followers will charge around $200 per post, while top-level influencers or influencers with 100,000 to a million followers will charge around $670 per post. They can, however, charge much more.
When you get to this level, the numbers start to fluctuate. There are a few factors that come into play, which is why these figures are not set in stone. The niche you choose will determine how much competition you’ll face and how much money you could potentially make. Fitness, beauty, health, business, and travel are some profitable, but also highly competitive, niches.
You can always dominate a very, very niche corner of Instagram if you’re not trying to compete. Nicole McLaughlin, for example, remixes clothing and turns it into art pieces, and she has nearly 500,000 followers. How much you charge will be determined by how you interact with your followers. This is because brands want to see a return on their investment. As a result, if you have a hundred thousand fake followers, you will be unable to provide any real value to brands.
Keep in mind that brands are interested in more than just the size and reach of your Instagram account. It is also your audience’s trust and engagement with your content. This is due to the fact that you provide access to a specific audience of potential customers. And this is something that brands require and will pay for. Let’s now look at how much money you can actually make. There is a range of what you can actually make, just like in any industry or job.
There are no hard and fast rules in my experience, but you’re probably looking for a hard number. So, at the very least, I can say that these marketers are willing to pay one cent per follower. So, assuming you have 5,000 followers, you could charge $50 per post. Again, this is only a suggestion. Later.com received a pricing guide from influencers such as Matt Crump. According to him, pricing will be determined by the creative mandate, timeline, production costs, and usage rates.
If you’re wondering how much top Instagrammers make, the answer is a lot. They can make tens of thousands of dollars from the content they create. However, let this motivate you as you grow your account and serve as a goal to strive for.
Now, let’s come up with a few ideas for how to make money on Instagram.
#1 You can collaborate with brands on sponsored posts
Brands could be charged a fee for sponsored content on your feed or in your stories. You’ll reach an agreement on exclusivity as a group. How much content do you generate with the wording you’re using? the actual content, as well as the amount of money at stake The contract may also require you to include a specific call to action, such as a link in your bio that leads to the brand’s website.
#2. Do affiliate marketing
Affiliate marketing is another way to make money on Instagram. Affiliates differ from influencers in that affiliates are interested in generating sales for their brand partners rather than simply raising brand awareness. This is usually done with a promotional code or a trackable link to show that the sales are coming from you. Explore affiliate marketplaces such as ClickBank, Digistore24, JVZoo, ShareASale, WarriorPlus, Amazon Associates, and many more to connect with brands looking for affiliates.
Product reviews are the ultimate type of affiliate marketing post. To make this work, only review products that you believe in and that your target audience would be interested in hearing about.
#3. You can create your own online store
You don’t have to work for other brands to make money on Instagram; you can have complete control over your income by starting your own online business and selling physical goods. Let’s look at Loki, the Wolf dog. He is, for example, one of the most popular dog entrepreneurs on Instagram, and he even has his own online store. He sells items such as mugs, greeting cards, and clothing.
You can start your own online business in a variety of ways. You can print your own mugs, t-shirts, and totes by using a print-on-demand service. Services such as consulting, music, production, yoga classes, and photography, to name a few, can also be sold. You can also sell digital products, which are some of my favorites because they are infinitely scalable and allow you to make money while you sleep. Consider selling courses, password-protected content, and workout plans.
Whatever you’re selling, you should include a link to it in your bio. I recommend using a link tree so that you can link to multiple URLs at once. Also, enable Instagram shopping so that customers can directly browse your products. Don’t restrict yourself. People who are financially free have a secret: they have multiple streams of income. As long as you don’t have any direct conflicts of interest, you can and should use all of these methods to diversify your revenue streams on how to make money on Instagram.
Begin by looking for brands that share your beliefs and values, as well as those of your target audiences. You can contact them directly to try to strike a deal, or you can list yourself on influencer marketplaces to get discovered and begin building relationships.